
Overview
The course is developed by King’s Business School, a UK top 10 centre for business and management studies. Learning online with King’s allows you to access the same world-class teaching as our on-campus students, delivered by the same internationally renowned academics. Our flexible approach allows you to fit your studies around your work, family life and other commitments.
As one of the only organisational functions that is directly responsible for generating revenue, marketing can drive growth and keep organisations ‘alive’. If you have an interest in this core business function, our Marketing MSc/PG Dip/PG Cert with online provision enables you to master the knowledge and skills needed to build effective campaigns in any organisation.
Key Benefits of the Marketing programme from King's College London
- Attain top-tier learning outcomes in the field of marketing to help enable a career in a huge variety of industries and organisations.
- Receive a comprehensive education spanning both theoretical and practical approaches to marketing strategy and execution.
- Study under high-profile academics in the marketing industry like Douglas West - bestselling author of Strategic Marketing.
- Achieve a master’s in marketing within two years.
- With small class sizes, you benefit from close teaching and student support. Your dedicated Student Success Advisor will offer support throughout the duration of your course, they will be your first point of contact and will answer all enquiries within 24 hours, 7 days a week.
- You’ll learn alongside like-minded students and professionals from around the world, each of whom bring their own unique experience, skills and perspectives to your online discussions.
Career Prospects
The course is ideal for anyone seeking to pursue roles that include a marketing function in any capacity, but is especially useful for those hoping to build a career in marketing. Whether you’re seeking director-level positions involving strategic planning and management or an entry-level marketing assistant role, this course equips you with the theoretical and practical marketing knowledge you need to make an impact. It’s especially suited to those already in a marketing position and looking to progress. This course will equip you to access entry and senior-level positions within the following categories:
- Marketing / Brand Management
- Campaign / Communications Management
- Business Development
- Digital Marketing Management
- Social Media Management
- Operations Development / Management
Get more details
Visit official programme websiteProgramme Structure
Courses included:
- Marketing Theory and Practice
- Research in marketing
- Digital Marketing
- Marketing Analytics
- Services in Marketing
- Marketing Communications
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Part-time
- 24 months
Start dates & application deadlines
- StartingApplication deadline not specified.
- StartingApplication deadline not specified.
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Language
Credits
MSc: 180 credits
- PG Dip: 120 credits
- PG Cert: 60 credits
Delivered
Disciplines
Business Administration Marketing Digital Marketing View 38 other Masters in Digital Marketing in United KingdomExplore more key information
Visit official programme websiteAcademic requirements
English requirements
Other requirements
General requirements
Candidates should meet one of the following criteria:
- A 2:1 honours degree (or above) in any subject area or international equivalent
- A high 2:2 (56%) in any subject area or international equivalent and at least 3 years relevant professional experience.
Degree certificates or transcripts will be required when submitting the application.
Those with a 2:2 will also need to submit a CV.
Make sure you meet all requirements
Visit official programme websiteTuition Fee
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International
1455 GBP/moduleTuition FeeBased on the tuition of 1455 GBP per module during 24 months. -
National
1455 GBP/moduleTuition FeeBased on the tuition of 1455 GBP per module during 24 months.
Your fees will be charged per module as you progress through the course. In the 2022/23 Academic Year modules will be charged at £1,455 per module. In the 2023/24 Academic Year modules will be charged at £1,528.
The number of modules you take will be determined by your chosen award as outlined below:
- Postgraduate Certificate: 4 modules
- Postgraduate Diploma: 8 modules
- Master of Science: 12 modules
Tuition fees may be subject to an annual increase (capped at 5%) each academic year in line with King's College London's terms and conditions. Each increase comes into effect in September of each year.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.