12 months
Duration
15750 GBP/year
9500 GBP/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

This Marketing Management (Digital) degree from Bournemouth University is a conversion course – ideal for graduates who would like to change subjects or career direction in response to the growing demand for graduates in managerial roles with the skills to design and manage digital marketing strategies.

Visit the official programme website for more information

Overview

Why study MSc Marketing Management (Digital)

  • Learn about a range of digital marketing concepts underpinned by the digital marketing planning process including analysis, planning, implementation and control 
  • Confidently evaluate the effectiveness of various digital marketing tools  
  • While specialising in digital marketing, study broader marketing management concepts such as strategy setting, product development, communications and branding 
  • Develop your personal leadership and management skills to become a competent and successful manager
  • Choose to complete an optional 30-week work placement in a marketing-related role to further enhance your employability. 

Typical starting job roles

After completion of this Marketing Management (Digital) degree from Bournemouth University typical job roles can include:

  • Marketing Manager
  • Digital Marketing Manager
  • Social Media Manager
  • Omni-channel Manager.

Accreditation

The Association to Advance Collegiate Schools of Business (AACSB), Institute of Data & Marketing, Chartered Institute of Marketing (CIM).

Programme Structure

Courses include:

  • Leadership Essentials
  • Marketing & Strategy
  • Omnichannel Strategy & Supply Chain Management
  • Marketing Communications & Brand Management
  • Sustainability & Social Marketing
  • Digital Marketing
  • Research Project

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

More details

There is no application deadline for this course. If you need a visa, think about the length of time it will take for your visa application to be processed.

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA
Lower Second Class

Other requirements

General requirements

  • A Bachelors Honours degree with 2:2 or equivalent in any subject. 
  • If English is not your first language you'll need IELTS (Academic) 6.0 with a minimum of 5.5 in each component or equivalent

Tuition Fee

To alway see correct tuition fees
  • International

    15750 GBP/year
    Tuition Fee
    Based on the tuition of 15750 GBP per year during 12 months.
  • National

    9500 GBP/year
    Tuition Fee
    Based on the tuition of 9500 GBP per year during 12 months.

Living costs for Bournemouth

700 - 1000 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Marketing Management (Digital)
-
Bournemouth University

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