• Application Deadline
  • 21 months
    Duration
The MSc in Marketing with Advanced Practice at Ulster University London Branch is an academically challenging and strategically relevant programme in advanced marketing study, with a particular emphasis on entrepreneurship. The Advanced Practice element offers students the opportunity to gain valuable workplace environment experience.

Overview

The MSc in Marketing with Advanced Practice at Ulster University London Branch is distinctive in exploring leading-edge thinking from scholarly sources, alongside a syllabus rich in the practical application of marketing. It has been designed in conjunction with senior marketing executives from industry to address the strategic importance that companies must become more marketing focused and more professional and entrepreneurial in marketing practices.

The course provides an academic insight which educates, develops and enhances the professional competence marketing and business students and will prepare you for middle management and senior appointments in marketing within public, private and social economy sectors.

Students will have the opportunity to develop knowledge, skills and insight in the following areas:

  • Provide an advanced study of business and management with a particular focus on Marketing
  • Prepare and/or develop students for a career in marketing and business by facilitating the development of enhanced transferable skills necessary for marketing management at a variety of levels
  • Develop students’ ability to apply knowledge and critical understanding of marketing and business to complex issues, both systematically and creatively, to improve entrepreneurial marketing and business practice
  • Enhance students’ lifelong learning skills and personal development in order to work with self-direction and originality and to contribute to business and society at large
  • Critically evaluate the application and impact of marketing theories and concepts to practical marketing problems
  • Develop strong transferable skills of logical reasoning, creative thinking, effective communication and the ability to critically evaluate contemporary issues
  • Acquire the skills necessary to conceive, design and implement a substantial research project
  • Cultivate highly developed lifelong learning skills and an appreciation for continuing personal and professional development, through self-directed and reflective learning

Advanced Practice

The compulsory Advanced Practice element of this programme takes place after you have studied the taught modules at the Masters stage and will enable you to undertake a 15 week long internship, or applied consulting project, working with a real organisation on a live business problem. This gives you the opportunity to gain experience of the workplace environment and/or practical experience of the “real world” issues faced by those currently engaged in marketing.

The Advance Practice stage module provides an excellent way to put your learning into practice and hence, enhance your employability. It also provides you with an enhanced knowledge of the workplace which will facilitate the completion of your Dissertation. Please note if you undertake an internship this maybe paid or unpaid.

Careers and postgraduate opportunities

Students should be eligible to apply for marketing positions across public and private sector organisations. Additionally, the skills acquired through completing the programme have inspired some to set up their own businesses.

The average starting salaries for graduate trainees in marketing is £21,461, the average the salary for a marketing manager is £37,305, a senior brand or product manager earns an average salary of £48,296 and the average salary for a marketing director is £77,799.

Programme Structure

Courses included:

  • Foundations in Management
  • Marketing Management
  • Strategy and Innovation 
  • Global Marketing
  • Digital Marketing Communications
  • Marketing Analytics
  • Entrepreneurial Marketing 

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 21 months
  • Credits
    240 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus
  • More information Go to the programme website

English Language Requirements

You need the following IELTS score:

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Schedule IELTS

Academic Requirements

You need the following GPA score:

Required score: Lower Second Class

Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to Lower Second Class on the UK Honour scale. Admitted applicants typically have an undergraduate GPA of or better on the UK Honour scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

General Requirements

  • A 2:2 (second class) honours degree or International equivalent, in any discipline
  • In exceptional circumstances, if you do not meet the entry requirements above but have substantial and significant experiential learning, you may be able to apply as a non-standard applicant.

Tuition Fee

  • International

    17000 GBP/year
    Tuition Fee
    Based on the original amount of 17000 GBP per year and a duration of 21 months.
  • EU/EEA

    8150 GBP/year
    Tuition Fee
    Based on the original amount of 8150 GBP per year and a duration of 21 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for London

  • 1137 - 2160 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check the programme website for information about funding options.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Check your fit
Check your budget and academic fit with this study

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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