12 months
Duration
15352 GBP/year
8427 GBP/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The Global Marketing programme at the University of Roehampton provides you with essential expertise of contemporary marketing theory and practice, equipping you with the strategic and operational marketing skills needed to succeed.  

Visit the official programme website for more information

Overview

The Global Marketing programme at the University of Roehampton  has been designed with input from a panel of business advisors and successful business leaders to address the 21st century’s demand for market-focussed professionals adept in the effective use of digital communications technologies. You will be introduced to the strategic, financial and operational context of management and to digital marketing strategies and the increasingly data-driven context in which business leaders operate. You will also learn how to leverage digital marketing and customer engagement strategies to achieve real impact on business objectives through marketing. 

MSc Global Marketing is tailored to students with the ambition to become leaders and practitioners at the interface of marketing and corporate strategy. The programme benefits from our academic faculty’s leading research expertise and practitioner links. In addition to the academic programme of study, you will have the opportunity to join our Global Leadership Programme.

Career options

Graduates from this programme are equipped with the knowledge and skills to work in brand management, digital marketing planning or strategic marketing management positions in large multinational corporations, SMEs operating globally or specialist marketing agencies.

Programme Structure

Courses include:

  • Business Research Methods
  • Strategic Marketing
  • Global Strategic Management
  • E-marketing
  • Financial Performance Management
  • Leadership and Change Management
  • Global Brand Management

Key information

Duration

  • Full-time
    • 12 months
  • Part-time
    • 24 months

Start dates & application deadlines

Credits

180 alternative credits

Delivered

On Campus

Academic requirements

GPA admission requirements GPA
Upper Second Class

Other requirements

General requirements

  • You should usually hold a second-class honours degree (certain programmes may require a 2:1) from a recognised British or overseas university. 

Tuition Fee

To alway see correct tuition fees
  • International

    15352 GBP/year
    Tuition Fee
    Based on the tuition of 15352 GBP per year during 12 months.
  • National

    8427 GBP/year
    Tuition Fee
    Based on the tuition of 8427 GBP per year during 12 months.

September start:

  • UK £10,000
  • EU and International £15,850

Living costs for London

1137 - 2157 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Global Marketing
-
University of Roehampton

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