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Overview
In the Master of Business Administration in Communication and Public Relations programme of Limkokwing University of Creative Technology, students will be able to explore the concepts and principles of management and also the roles of communication and public relation in organisation including strategies, skills and functions. Besides that, the students will also look into the historical development, theoretical aspects and practical applications of the managerial process in their respective departments. They will be exposed to the ethical dilemmas faced by managers and the social responsibilities of businesses, especially during the issue, risk and crisis management.
Today’s public relations professional plays an important role in helping organisations reach their overall goals and objective. This course aims to further educate individuals who have completed related degree programmes to incorporate principles of research in areas of communications and public relations that will help students to achieve professional results in aesthetic design and cultural arts. These can be incorporated into communication and public relations to reach a broader audience.
Career Opportunities
- Marketing Directors
- Advertising Agents
- Public Affair Advisor
- Managers
- Public Relations Directors
- Public Opinion Analysts
Get more details
Visit official programme websiteProgramme Structure
Courses include:
- Writing Skills for Communicators
- Communication Theories
- Public Speaking & Presentation Skills
- Managerial Economics
- Management
- Financial Management
Key information
Duration
- Full-time
- 18 months
Start dates & application deadlines
- StartingApplication deadline not specified.
Language
English
IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading). 6
Credits
180 alternative credits
Delivered
On Campus
Disciplines
Master in Business Administration (MBA) Public Relations View 54 other Masters in Public Relations in United KingdomAcademic requirements
GMAT The Graduate Management Admission Test (GMAT) is a test intended to assess certain analytical, writing, quantitative, verbal, and reading skills in written English for use in admission to a graduate management program, such as an MBA. GMAT contains 4 sections - Analytical Writing Assessment, Integrated Reasoning, Quantitative and Verbal. The score has a range from 200 - 800. 500
English requirements
IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading). 6
Other requirements
General requirements
- A minimum of a second class lower Bachelor's Degree with honors from any recognised public / private universities by Government; OR
- Any other recognised qualification equivalent to a Bachelor's Degree with a minimum of 5 years of working experience in the related industry.
- Two letters of reference / recommendation provided by former or current employer or professor or Community Leader
- International students shall posses a proficiency in English
Tuition Fee
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
This programme is taught in different countries. Which country are you interested in?
Country 1
- Malaysia
- United Kingdom
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Due for update
Updated over a year ago
Check the official programme website for potential updates.