Featured byInstitut Superieur De Marketing Du Luxe
Overview
The MBA Online - Luxury Management in the Digital Age program at Institut Superieur De Marketing Du Luxe is aimed at managers, professionals, and executives in the luxury sector who wish to acquire a new vision of management oriented to the digital environment of business. It endeavors to offer companies of this sector an added value for their:
- Innovation and entrepreneurship capacity
- International vision
- Management in social networks
- Knowledge of the keys to digital marketing and e-commerce
- Understanding of the characteristics of the luxury sector
Learning Outcomes
- Demonstrate expertise concerning the characteristics of the sector,
- Define the realistic and objective positioning of a brand and build the story that will enable it to reach the established objective,
- Respect the keys of the differentiating tradition of the luxury sector, incorporating the tools, methodologies, and processes of the digital age,
- Lead the transformation of organizations to face new projects and entrepreneurial challenges
Accreditation
The program recognized Level I by the State is registered at the Répertoire National des Certifications Professionnelles (RNCP).
Get more details
Visit official programme websiteProgramme Structure
Courses include:
- New consumers of luxury
- Experiential marketing
- Managing a luxury company
- Distribution strategies: the right mix between channels
- Launching a luxury brand in the digital world
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Part-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
Language
English
Delivered
Online
Disciplines
Business Administration Master in Business Administration (MBA) Digital Marketing View 4 other Masters in Digital Marketing in FranceExplore more key information
Visit official programme websiteAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
The MBA Online Luxury Management in the Digital Age is designed for:
- Graduate students with a degree from a recognized University with good grades and performances (Bachelor, Master or Engineering Programs),
- Young professionals who hope to accelerate their career path.
Applicants should fill out the application form. Once the file is received and selected, it will be judged by an electronic link.
Make sure you meet all requirements
Visit official programme websiteTuition Fee
-
International
10500 EUR/yearTuition FeeBased on the original amount of 10500 EUR per year and a duration of 12 months. -
EU/EEA
10500 EUR/yearTuition FeeBased on the original amount of 10500 EUR per year and a duration of 12 months.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Double-check all fees
Visit official programme website
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