Fundacion IQS Barcelona , Spain 
Overview
Objectives and Competencies of the International Marketing in a Digital Environment - International Marketing and Sales Management (Dual Master Marketing) from Fundacion IQS
- Develop effective digital marketing strategies.
- Apply principles of international brand management.
- Create products specifically designed for international markets.
- Optimize quality and contents of web pages, social media, and online communities.
- Implement digital strategies and promotional campaigns through mobile devices and social media.
- Plan integrated omnichannel distribution strategies.
- Understand the selling process in B2B international contexts.
- Take appropriate decisions according to changes in the external environment and market opportunities.
Career Opportunities
By sector
- Marketing
- Communication
- Advertising
- Social media
- Market research
- Public relations
- Sales
- Event management
By professional profile
- Marketing director
- Director of communication
- Brand/Product Manager
- Key Account Manager
- Commercial/Sales Director
- Marketing Researcher
- Marketing Analyst
- Customer Manager
- Digital Marketing Specialist
- Communication and Advertising Specialist
Programme Structure
Courses include:
- International Marketing Strategy
- International Marketing Management Simulation
- International Brand Management
- International Product Development
- Global Retail Management
- Advanced Market Research
- Marketing Data Intelligence
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApplication deadline not specified.
Language
English
IELTS or TOEFL needed
Credits
69 ECTS
60 + 9 additional credits ECTS
Delivered
On Campus
More information
Go to the official programme websiteDisciplines
Marketing International Business Environmental Management View 62 other Masters in International Business in SpainAcademic requirements
GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems. —
GRE® The GRE® General Test is a widely administered admissions test that measures the skills needed in today's graduate and business school programs worldwide. It contains three sections - Verbal Reasoning, Quantitative Reasoning, and Analytical Writing. Three scores are reported: a Verbal Reasoning score on a 130 - 170 score scale in one-point increments, a Quantitative Reasoning score on a 130 - 170 score scale in one-point increments, and an Analytical Writing score on a 0 - 6 score scale in half-point increments. —
GMAT The Graduate Management Admission Test (GMAT) is a test intended to assess certain analytical, writing, quantitative, verbal, and reading skills in written English for use in admission to a graduate management program, such as an MBA. GMAT contains 4 sections - Analytical Writing Assessment, Integrated Reasoning, Quantitative and Verbal. The score has a range from 200 - 800. —
English requirements
IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading). 5 (required)
TOEFL® IBT The TOEFL iBT® is given online through the internet at desiganated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30. 61 (required)
PTE Academic PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. The score refers to a total score which ranges between 10 and 90. —
Other requirements
General requirements
- In order to access the Dual Master’s Program in International Marketing in a Digital Enviroment / International Marketing & Sales Management, students will need to have obtained a Spanish university degree or a qualification issued by a higher education institution established within the framework of the European Higher Education Area (EHEA), accrediting access to Master's degrees in the country issuing the qualification.
- Transcript of records with average grade in a scale 0-10.
- 1 color ID photo with white background.
- Photocopy of valid ID card (or passport) on both sides.
- Document accrediting the requested English level to follow the Master.
Tuition Fee
-
International
199 EUR/creditTuition FeeBased on the original amount of 199 EUR per credit and a duration of 12 months. -
EU/EEA
199 EUR/creditTuition FeeBased on the original amount of 199 EUR per credit and a duration of 12 months.
The credit price varies between €199 and €238
Funding
Regarding the Masters, IQS offers scholarships to those students who want to do a Master at IQS, and who have completed their undergraduate studies at another University.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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