
Overview
Customers are at the core of all winning corporate strategies. An e-commerce business markets products based on the tracking of consumer activities on the internet.
Enterprise systems and service personnel must be able to fulfil the requirements of clients once sales materialise. They must also be able to solve or escalate any concern at any point of the interaction. This relies on fully integrated systems, strong cross-functional working and a customer-centric culture.
This E-Business (E-Marketing) programme from Newcastle University addresses the full customer relationship cycle, which includes marketing, sales and service.
Career
This course is designed for professionals from any academic background who want to excel in the use of the internet to influence the full relationship cycle with clients.
It is suitable if you want to work for a technology start-up or multinational company, including product and service providers.
Our graduates progress into careers as e-marketing consultants, CRM managers or project managers.
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Visit official programme websiteProgramme Structure
Courses include:
- Competing with IT
- Data Analytics for Managers
- Strategy, Management and Information Systems
- E-Business
- Digital Start-up with Lean Innovation
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- StartingApply anytime.
We suggest international students apply at least two months before the course starts.
Language
Credits
Delivered
Disciplines
Business Administration Marketing View 729 other Masters in Business Administration in United KingdomExplore more key information
Visit official programme websiteAcademic requirements
English requirements
Other requirements
General requirements
A 2:1 honours degree, or international equivalent, in any subject.
Make sure you meet all requirements
Visit official programme websiteTuition Fee
-
International
19200 GBP/yearTuition FeeBased on the original amount of 19200 GBP per year and a duration of 12 months. -
EU/EEA
10200 GBP/yearTuition FeeBased on the original amount of 10200 GBP per year and a duration of 12 months.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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Visit official programme websiteCheck for any work restrictions
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Check the official programme website for potential updates.