Business Administration

Overview

The objective of the Master of Business Administration at the California State University San Marcos is to provide graduates with the skills and knowledge essential for management and leadership in 21st-century organizations. We use a variety of pedagogical techniques in the classroom to facilitate learning. Our curriculum integrates traditional business disciplines and recognizes the importance of both theory and practice. The program emphasizes skills and values that are essential to effective leadership, including:

• Ethics

• Communication

• Global and Environmentally Conscious Viewpoint

• Problem Recognition and Solving

• Teamwork

• Use of Technology

The program makes use of information technologies in the delivery of the courses and requires that students develop a significant level of proficiency in the application of technology. Information literacy and library research skills are salient in the dynamic world of global business and are emphasized in the program. The curriculum stresses the importance of good communication skills for successful management; thus written and oral presentations are part of every course.

Program Student Learning Outcomes

Graduates of this program will be able to:

Knowledge

• Demonstrate knowledge of core business concepts, models, and theories.

• Select the proper tactical tools, theories and methodologies to use for approaching solutions to strategic problems.

Skills

• Apply knowledge of tactical tools, theories, and methodologies in solving business problems through rigorous case studies and projects.

• Analyze quantitative and qualitative data to critical argument and decisions.

• Present data-driven decisions through effective oral and written communication.

Behaviors

• Demonstrate the ability to work collaboratively in team projects as participants and as leaders.

• Identify potential areas of ethical conflicts and offer solutions to them.

• Evaluate the ramifications of strategic decisions in a global context.