M.Sc. On Campus Online

Digital Marketing and Media

12 months
1135 USD/credit 34050 USD/year
1135 USD/credit 34050 USD/year
Tuition fee
Apply date
Start date


Yeshiva University’s MS in Digital Marketing and Media is an industry-driven, project-based master’s degree with a distinct focus on the power of digital media and social drivers of behaviors. 


The unique Digital Marketing and Media master degree at Yeshiva University arms you with essential media, design, communication, behavioral, analytical, technical, and research skills.

You’ll learn evidence-driven strategies for identifying and segmenting markets, reaching and engaging potential consumers, and converting them into loyal customers. And you’ll master in-demand strategies for social media, SEM, SEO, mobile, email, content, and video.

Program highlights

  • Master social media marketing, SEM, SEO, mobile, email, content and video marketing methods

  • Create data-driven insights and KPIs using the latest tools and techniques in marketing analytics, such as Google Trends, Google Analytics, R and Tableau
  • Develop an in-depth knowledge of consumer behavior, CRM and market research
  • Gain industry experience through internships and research
  • Career support and professional networking opportunities

Programme Structure

Courses include: 

  • Communications
  • Consumer Behavior and Customer Relationship Management
  • Marketing Management and Strategy
  • Brand Management
  • Marketing Research Methods
  • Visual Design and Storytelling 
  • Analytics Programming 
  • Predictive Analytics 
  • Web Analytics and SEO 
  • Applied Social Media 
  • Digital Storytelling 

Key information


  • Full-time
    • 12 months

Start dates & application deadlines




30 SCH


On Campus, Online

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

  • Additional medical costs (i.e. dental)
  • Repatriation, if something happens to you or your family
  • Liability
  • Home contents and baggage
  • Accidents
  • Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Yeshiva University and/or in United States, please visit Student Insurance Portal.

Other requirements

General requirements

  • Online application
  • Transcripts from all colleges or universities attended
  • Personal statement detailing your career goals and interest in the program
  • $55 application fee
  • TOEFL or IELTS scores (for candidates whose bachelor's degrees were earned at a non-English-speaking institution)

Tuition Fee

To alway see correct tuition fees
  • International

    34050 USD/year
    Tuition Fee
    Based on the tuition of 1135 USD per credit during 12 months.
  • National

    34050 USD/year
    Tuition Fee
    Based on the tuition of 1135 USD per credit during 12 months.

Living costs for New York City

1819 - 3968 USD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Digital Marketing and Media
Yeshiva University


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