M.Sc. On Campus

Digital Marketing

University of Salford

12 months
15300 GBP/year
8280 GBP/year
Tuition fee
Apply date
Start date


Digital Marketing degree offered at University of Salford will extend your existing skills while gaining the digital and social media marketing knowledge needed in today’s demanding digital global economy. 


With the growth of online activity in many areas of life, outstanding digital marketing competency is needed across all business sectors.  

You will be taught by internationally recognised experts based in the Salford Business School Centre for Digital Marketing and also have the opportunity to shadow the University’s own digital marketing team. Looking at the challenges faced by organisations in a dynamic and competitive global environment, you will learn to understand the role that digital marketing plays in addressing these challenges. You will also look at relevant ethical issues, issues of sustainable development, and how digital marketing can support a wider commitment to social justice. Digital Marketing degree offered at University of Salford will develop the range of skills needed to plan, manage and implement a digital marketing plan to support a business strategy.


You will gain a highly regarded formal qualification, as well as personal and organisational management skills that will enhance your career prospects. Our graduates have gone on to gain employment in a wide range of organisations, working in areas including brand management, marketing communications, social media marketing and heritage marketing.

Programme Structure

Courses include:

  • Search & Social Media Marketing
  • Digital Marketing Analytics & Strategy
  • Digital Marketing Communications
  • Online & Offline Consumer Behaviour 

Key information


  • Full-time
    • 12 months

Start dates & application deadlines

More details
  • You should submit your application at least one month before your course starts.


180 alternative credits


On Campus

Academic requirements

GPA admission requirements GPA
Lower Second Class

Other requirements

General requirements

  • Normally a minimum 2:2 honours degree or equivalent or successful completion of the Graduate Certificate International Management.
  • A wide range of professional qualifications are also accepted either in partial or complete fulfillment of entry requirements.
  • Where a student has gained a recognized Honours degree but does not meet the normal entry qualification requirement, they may still be considered for entry if they can demonstrate relevant work experience of a minimum two years duration post study and acceptable level of responsibility. 

Tuition Fee

To alway see correct tuition fees
  • International

    15300 GBP/year
    Tuition Fee
    Based on the tuition of 15300 GBP per year during 12 months.
  • National

    8280 GBP/year
    Tuition Fee
    Based on the tuition of 8280 GBP per year during 12 months.


  • £1,380 per 30 credit module

Living costs for Salford

500 - 800 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Digital Marketing
University of Salford


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