The International Business Management with Marketing programme at Heriot-Watt University Dubai is one of three specialist pathways we offer in International Business Management. The programmes cover key issues in international business management including the international business environment as well as the importance of strategy, finance, marketing, and organisational behaviour. You then focus on developing specific knowledge and skills in your chosen pathway subject in preparation for a career in that area.
The international focus of the programme attracts students from all around the world, giving a rich learning environment where international experience and practice is shared.
Graduates have found employment in varied management and operational roles in:
- accounting and finance
- operations and programme management
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- International Business Context
- Business Economics
- Competitive Strategy
- Research Philosophy and Practice
- International Marketing
Check out the full curriculumVisit official programme website
- 12 months
- 24 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
DisciplinesMarketing Management, Organisation & Leadership International Business View 15 other Masters in Marketing in United Arab Emirates
Explore more key informationVisit official programme website
For MSc entry, a good relevant Honours degree (first or second class) or equivalent overseas qualifications will be considered. Given the clear practical element of the programmes, we will also consider non-graduate candidates holding less than a good Honours degree, or its equivalent, but with compensating qualifications or experience may be admitted to the Postgraduate Diploma programme. Transfer to the MSc will be possible later on if exams and course work are at MSc level.
Make sure you meet all requirementsVisit official programme website
International17771 EUR/yearTuition FeeBased on the tuition of 17771 EUR per year during 12 months.
National17771 EUR/yearTuition FeeBased on the tuition of 17771 EUR per year during 12 months.
Living costs for Dubai
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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Apply and win up to €10000 to cover your tuition fees.