Business and Analytics

Overview

The curriculum covers the foundations of business management as well as data management, data mining, and business intelligence. The Business and Analytics program of the University of Massachusetts Amherst has achieved classification as a STEM (science, technology, engineering and math) program.

Why a master's degree in business & analytics?

Every Career is a Business Career

The Isenberg MSB&A program can be completed in as little as one year, and regardless of your career track, the MSB&A will give you the core business skills to change the trajectory of your future. In 2020, an estimated 2.7 million jobs will require business and analytics skills, and Isenberg MSB&A students are equipped to get them. Our 2018 graduates earned an average starting salary of $60,000/year, and secured positions at top companies like Staples, Oracle, Raytheon, Digital Sports Tech, and Macy’s.

The On-Campus MSB&A

The Isenberg School of Management at our flagship campus in Amherst provides you with an ideal collaborative environment anchored by our new Innovation Hub, an ultra-modern 70,000 square foot space including classrooms, labs, student-facing spaces, and faculty offices.  You can also earn your MSB&A just 10 miles from Boston at UMass Amherst’s Newton campus, adjacent to the Newton-Needham Innovation District, and the tech-focused Route 128 corridor.

The Online MSB&A

As an Online MSB&A student, you can work at your own pace, taking as few as three credits (one course) or up to four years to complete your degree, while receiving the same education, resources, and opportunities as your on-campus counterparts. Isenberg faculty build rigorous content that is easy to navigate. Our convenient online platform provides students the opportunity to interact real-time with instructors and each other during classes through message boards and review sessions.