Studyportals
M.Sc. Online

Marketing and Sales Management

ADEN University

12 months
Duration
19400 USD/year
19400 USD/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

The Marketing and Sales Management program of the ADEN University will expose students to current practices that are being used within the field of marketing and how they are successfully applied towards social media business practices.

Overview

The Marketing and Sales Management program of the ADEN University includes the core courses of Business Management and Ethics and Corporate Social Responsibility and the intensive courses specific to the focus on Traditional and Digital Marketing and the development of a comprehensive marketing strategy.

Program Objectives:

Prepare individuals to perform successfully in the business world with ethical and social perspectives with expertise in Marketing and Sales. To this end, the career is oriented towards the development of the following competencies:

  • Understand the principles of business management and the role of strategic marketing.
  • Research and Analyze quantitative and qualitative data for the purpose of market segmentation, consumer behavior, product development and pricing.
  • Develop and execute an integrated marketing and sales strategy including:
  • Traditional Marketing and Sales Strategy
  • Digital Marketing and Sales Strategy

Programme Structure

Courses include:

  • Strategic Marketing Management
  • Marketing Research and Forecasting
  • Offline Marketing
  • Digital Marketing: Presence
  • Digital Marketing: Campaigns
  • Marketing and Sales Strategy

Key information

Duration

  • Part-time
    • 12 months

Start dates & application deadlines

Credits

36 alternative credits

Delivered

Online

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • A Baccalaureate Degree (4-year undergraduate degree) or its equivalent
  • Transcripts from all previously attended educational institutions. (All transcripts from foreign institutions must be certified by a third party NACES certified agency.)
  • Submit a resume or curriculum vitae (CV).
  • Submit two letters of recommendation from persons with whom the applicant has maintained a business / employment relationship.

Tuition Fee

To alway see correct tuition fees
  • International

    19400 USD/year
    Tuition Fee
    Based on the tuition of 9700 USD per semester during 12 months.
  • National

    19400 USD/year
    Tuition Fee
    Based on the tuition of 9700 USD per semester during 12 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Marketing and Sales Management
-
ADEN University

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