Overview
We live in a world where people and objects are inter-connected to each other through high speed internet connections. Organisations desire to utilise this nature of connectivity with a growing empowered digitisation to gain competitive advantage in the way their products and services are offered to the consumers and enjoy increased profitability.
Our Digital Marketing programme at Loughborough University offers you to build your knowledge and expertise of digital technologies through learning social media analysis, data processing, information management, gaming, search engine optimisation and artificial intelligence.
This master's degree covers various elements of digital marketing practices to help you create successful marketing strategies and to build up on a foundation for strategic marketing management. You will also gain an overarching view of the context in which today’s consumers, businesses and societies operate, including the technological and social challenges faced by individuals operating within the marketing profession.
Careers
The careers and employability support on offer at Loughborough University London has been carefully designed to give you the best possible chance of securing your dream role.
Graduates will be equipped with the latest insights into consumer behaviour and business operations online, and will be well placed to enter senior roles in brand management, marketing communications, social media marketing and digital marketing.
Programme Structure
Courses included:
- Strategic Marketing and Management
- Principles of Data Science
- Design Practices in Digital Industries
- Digital Media Audiences and Markets
- Information Management
- Collaborative Project
- Digital Technologies for Market Analysis
Key information
Duration
- Full-time
- 12 months
Start dates & application deadlines
- Starting
- Apply before
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Language
Credits
Delivered
Disciplines
Marketing Digital Marketing Artificial Intelligence View 416 other Masters in Marketing in United KingdomAcademic requirements
English requirements
Other requirements
General requirements
- A 2:2 honours degree (or equivalent international qualification).
Tuition Fee
-
International
22500 GBP/yearTuition FeeBased on the tuition of 22500 GBP per year during 12 months. -
National
11100 GBP/yearTuition FeeBased on the tuition of 11100 GBP per year during 12 months.
Living costs for London
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.