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Digital Leardership, M.Sc.

  • Application Deadline
  • 12 months
    Duration
Dijon, France
The MSc Digital Leadership emerged to fill an ever-growing demand from companies across all sectors for professionals who combine managerial skills, digital savviness, and vision in the digital era.Students will acquire the advanced skills to either help their future employer take on the challenge of digital transformation (community manager, digital manager, digital marketing manager, etc.)
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Overview

A PROGRAMME DESIGNED TO HELP STUDENTS ACQUIRE CRITICAL SKILLS TO NAVIGATE THROUGH THE DIGITAL WORLD

Highly innovative and broad-vision programme : 

  • Sponsored by French Tech (a governmental organisation that promotes digital and technological entrepreneurship) and the Digital League (governmental organisation that coordinates digital innovation activities for private and public partners)
  • Contents designed with authoritative experts and companies at the cutting edge of the digital world in Europe(Orange, Technicolor, Pages Jaunes, Digital League, French Tech)

Main competencies acquired:

Ability to independently develop an entire digital marketing campaign for a new product or service and thorough understanding of the digital world

  • Agility in a digital environment, perfect understanding of marketing and digital issues, digital project management, identify digital ROI leverages, Google analytics tools
  • Strategy implementation: project budgeting, fundraising for new ventures, develop and test a new idea, establish a virtual business (…)

Highly interactive programme with a combination of learning-by-doing activities and challenges:

  • Field works projects where students practice and carry tasks on the field
  • In-class activities around design thinking, creative workshops, innovation management and digital games
  • Frequent professional speeches by digital companies managers
  • Virtual business game
  • Organisation of digital events with the Digital League

Programme Structure

  • Management Core Courses: Business Ethics - Strategic Management - Corporate Governance - Research Methods
  • Specialised courses : Creativity and innovation management - Writing business plans and pitch perfect - Marketing 3.0 ad the digital consumer - Collaborative economy in the digital age - The digital world
  • Advanced Courses : Social media and new media - Finance and economics for project leaders and entrepreneurs - Creativity and innovation management - The digital project - Field work - Digital entrepreneurship - Business simulation game

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 12 months
    • Duration description

      1 year programme on Lyon Campus

  • Credits
    70 ECTS
  • Languages
    • English
  • Delivery mode
    On Campus

English Language Requirements

You need the following IELTS score:

  • Minimum required score:

    6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test

General Requirements

  • English language certificate equivalent to IELTS 6.5 for non-native speakers
  • Holding a non-French Bachelor degree or a French Master 1 in a business related subject
  • Interview with the head of the programme

Tuition Fee

  • International

    12000 EUR/year
    Tuition Fee
    Based on the original amount of 12000 EUR per year and a duration of 12 months.
  • EU/EEA

    12000 EUR/year
    Tuition Fee
    Based on the original amount of 12000 EUR per year and a duration of 12 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

€12,000

Living costs for Dijon

  • 750 - 1050 EUR/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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