Overview
France occupies a unique position, excelling in cultural diversity, scientific endeavour, hospitality, and business acumen. The programme uses examples from global industries in which France excels to teach advanced marketing theory and techniques.
The curriculum also includes an internship and a final dissertation. It provides a unique challenging experience for students, while maximizing their opportunities for long-term personal and career development.
Why Join This Programme ?
The MSc in Marketing French Excellence at NEOMA Business School prepares students for a career in international marketing by:
- Focusing on French centres Excellence as benchmarks for the development of wide-ranging knowledge and understanding of France's outstanding position in international marketing.
- Analysing in detail marketing strategy and tactics in different French industries to develop distinctive applicable techniques.
- Providing managerial and operational skills required to excel in the world of international marketing.
- Studying recent developments in French academic research and practical problem solving to develop the ability to adapt and innovate in real-time.
Programme Structure
Courses include:- Operational Marketing
- International Strategic Marketing
- Quantitative Tools for Marketing
- Consumer Behaviour
- Brand Management
- Market Intelligence
Key information
Duration
- Full-time
- 15 months
Start dates & application deadlines
- StartingApply anytime.
- Recruitment is carried out on a rolling admissions basis. However, given the limited number of places, candidates are advised to apply as early as possible.
Language
Credits
Delivered
Disciplines
Marketing Commerce Retail Management View 60 other Masters in Marketing in FranceAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
Other requirements
General requirements
- 4-year Bachelor degree (general management, business, economics, engineering)
- Proof of your English language ability is required during the application process (TOEIC, TOEFL, IELTS, etc…)
- Recruitment is carried out on a rolling admissions basis. However, given the limited number of places, candidates are advised to apply as early as possible.
- Admission is decided on the application to be filled out online.
- Application fees : €100
Tuition Fee
-
International
14320 EUR/yearTuition FeeBased on the tuition of 17900 EUR for the full programme during 15 months. -
EU/EEA
14320 EUR/yearTuition FeeBased on the tuition of 17900 EUR for the full programme during 15 months.
- Short track : €17,900
- Long track (2-year MSc option) : €28,100
Living costs for Rouen
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.