Overview

About the Programme

The Communication and Marketing Management programme at Haaga-Helia University of Applied Sciences approaches communication and marketing as functions that impact the success and well-being of an entire organisation. The focus is on communication and marketing experts who promote their organisation’s ability to the goals set. Communication and Marketing Management students have the opportunity to study and develop organisations’ strategy-driven communication and marketing in a digital business environment and stakeholder networks.

The themes of this specialisation include:

strategic brand management

planning and management of creative processes

utilisation of digital marketing technologies

development of effective communication in various human interactions

This specialisation is intended primarily for experts in communication and marketing, who want to improve the entire field along with their own skills. This specialisation is also perfect for career changers, provided that the student learns the basics of communications and marketing on their own.

Communication and Marketing Management prepares students for demanding communication and marketing positions of expertise and managerial work, for example, communications manager, marketing manager, and brand manager. Students can also combine these studies with entrepreneurship studies and start or develop their own businesses.

Programme Structure

Courses include:

Applied Research and Development

Tools for Analysing and Forecasting

Project Management

Leadership Communication

Planning and Leading Communications

Organization, Diversity, and Employees

Key information

Duration

Full-time
- 18 months
Part-time
- 36 months

Start dates & application deadlines

Starting 2026-01-01 00:00:00

Application deadline not specified.

Language

English

Credits

90 ECTS

Delivered

On Campus

Campus Location

Helsinki, Finland

Disciplines

Corporate Communication Master in Business Administration (MBA) Marketing Management View 3 other Masters in Marketing Management in Finland

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Academic requirements

GPA

3

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Bachelor’s (or higher) degree in the field of business and at least two years (24 months) of general work experience after completion of the Bachelor's (or higher) degree

An applicable Bachelor’s (or higher) degree and at least two years (24 months) of work experience in the field of business after completion of the Bachelor's (or higher) degree

Bachelor’s (or higher) degree in the field of business and at least two years (24 months) of work experience in field of business after completion of the Bachelor's (or higher) degree

Official (signed and stamped) transcript of records of the studies required for eligibility (30 ECTS)

Copy of Bachelor’s (or equivalent) degree certificate

Copies of work certificates

Copy of the Finnish qualification and copy of statement of the qualification by the Finnish National Agency for Education, if the degree has been completed outside Finland

Work experience

Minimum 3 years of working experience after completing one’s bachelor’s degree.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Haaga-Helia University of Applied Sciences and/or in Finland, please visit Student Insurance Portal.

Tuition Fee

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International

12000 EUR/year

Tuition Fee

Based on the tuition of 12000 EUR per year during 18 months.
EU/EEA

Free

Tuition Fee

Based on the tuition of 0 EUR per year during 18 months.

Living costs for Helsinki

975 - 1584 EUR /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Communication and Marketing Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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