12 months
17640 EUR/year
10110 EUR/year
Tuition fee
Apply date
Start date


The Marketing Management programme at University of Galway content is aimed at preparing graduates for a variety of marketing positions in business.


The Marketing Management programme at University of Galway will assist students to:

  • become knowledgeable about a range of Marketing subjects to an advanced level;
  • develop analytical, oral and written presentation skills;
  • acquire and be able to use accepted research methodologies;
  • develop personal confidence.


Graduates have found employment in a wide variety of industry sectors with companies such as Johnson & Johnson, Accenture, Genesys, Electric Ireland, The Irish Times, Allied Irish Bank, Ernst & Young and Big Spaceship. 

Programme Structure

Courses include

  • Social Media Marketing Theory
  • Strategic Marketing
  • Marketing Performance and Productivity
  • Applied Marketing Project
  • Research Methods

Key information


  • Full-time
    • 12 months
  • Part-time
    • 24 months

Start dates & application deadlines




On Campus

Academic requirements

GPA admission requirements GPA
Upper Second Class

Other requirements

General requirements

  • A H2.1 undergraduate honours degree in business or a related discipline (NFQ Level 8), or international equivalent, is normally required. However, candidates with a significantly high H2.2 honours degree and who have achieved a 2.1 average within a relevant Marketing specialism in a business degree, will also be considered.

  • Applicants from a non-Business/Marketing degree background, applying as a conversion programme, are required to successfully complete an online Principles of Marketing course, as specified by the Marketing Discipline.  
  • IELTS score of 6.5 or equivalent, if applicable. 

Tuition Fee

To alway see correct tuition fees
  • International

    17640 EUR/year
    Tuition Fee
    Based on the tuition of 17640 EUR per year during 12 months.
  • EU/EEA

    10110 EUR/year
    Tuition Fee
    Based on the tuition of 10110 EUR per year during 12 months.

Living costs for Galway

800 - 1100 EUR /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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Marketing Management
University of Galway


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