Business Administration, Marketing Management, M.B.A. | Goldey-Beacom College | Wilmington, United States
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M.B.A. On Campus

Business Administration, Marketing Management

12 months
Duration
870 USD/credit 31320 USD/year
538 USD/credit 19368 USD/year
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

The Business Administration, Marketing Management program at Goldey-Beacom College emphasizes organization, planning, evaluation, and control of all aspects of the firm’s marketing activities. 

Overview

The student is exposed to new product development, management of advertising, distribution, and sales administration. In addition, the student will become familiar with the assembly of marketing data, analysis, and the application of quantitative models.

Program Goals

Upon successful completion of the Business Administration, Marketing Management program at Goldey-Beacom College, students will:

  • demonstrate an understanding of the concepts, terminology, and approaches in the major areas of management and related decision-making technologies.
  • develop knowledge of the terminology and concepts used in marketing and to apply these concepts effectively in understanding the complexities of decision-making in today’s competitive marketing environment.
  • demonstrate mastery of advanced knowledge in corporate financial management topics including capital budgeting, cost of capital & capital structures, financial analysis, time value of money & valuation methodologies.
  • demonstrate knowledge and skills required to obtain employment in their field.
  • develop the skills necessary to continued success in their fields including leadership abilities and a heightened sense of social responsibility and ethics.

Programme Structure

Courses include:

  • Managerial Economics 
  • Marketing Strategies 
  • Contemporary Management Theory
  • Strategic Management 
  • Strategic Human Resource Management 
  • Current Topics in Marketing 
  • International Marketing 

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

More details

Classes begin every 8 weeks

Credits

36 SCH

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • A completed online application
  • Official academic transcripts, indicating the conferral of a bachelor degree from a regionally accredited college or university
  • Personal statement
  • Three letters of recommendation
  • Current resume
  • Bank Statement and Affidavit of Support

Tuition Fee

To alway see correct tuition fees
  • International

    31320 USD/year
    Tuition Fee
    Based on the tuition of 870 USD per credit during 12 months.
  • National

    19368 USD/year
    Tuition Fee
    Based on the tuition of 538 USD per credit during 12 months.

Living costs for Wilmington

1070 - 1640 USD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Business Administration, Marketing Management
-
Goldey-Beacom College
Business Administration, Marketing Management
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Goldey-Beacom College

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