Overview

With a focus on digital marketing and analytics, the in-depth knowledge and practical experience you’ll gain from the programme’s small class sizes and hands-on projects will empower you to take on a range of specialised roles in the marketing departments of major national and international companies.

Your increased responsibility can lead to key roles in international marketing and sales, customer relations, product development, brand promotion and strategic marketing.

Join the Master of Science in Marketing Practice at the Atlantic Technological University.

Career Pathways

Graduate careers typically include:

Strategic Marketing
International Sales & Marketing
Customer Relations
Product Development
Market Researcher
Digital/ Online Marketing
Brand Promotion

Programme Structure

Courses include:

Research Methods

Managing the Innovation Process

Academic Writing

Digital Marketing

Driving Marketing in SMEs

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2025-09-18 00:00:00
- Apply before 2025-08-31 00:00:00 , International
- Apply before 2025-09-08 00:00:00 , EEA/EU

Language

English

IELTS

6

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TOEFL^® IBT

80

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Credits

60 ECTS

Delivered

On Campus

Campus Location

Letterkenny, Ireland

Disciplines

Marketing Digital Media Digital Marketing View 16 other Masters in Digital Media in Ireland

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Academic requirements

GPA

Lower Second Class

English requirements

IELTS

6

Free IELTS Mock Tests!

TOEFL^® IBT

80

Schedule TOEFL®

Check IELTS test dates and locations. Book an IELTS test now!

Other requirements

General requirements

Level 8 Honours Degree in Business or equivalent, second class honours (2.2).

Applicants must have a minimum of 30 credits in marketing or marketing related modules.

If you don't have honours degree but have relevant experience you may also eligible to apply via Recognition of Prior Learning (RPL)

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Atlantic Technological University and/or in Ireland, please visit Student Insurance Portal.

Tuition Fee

To always see correct tuition fees

International

12000 EUR/year

Tuition Fee

Based on the tuition of 12000 EUR per year during 12 months.
EU/EEA

6300 EUR/year

Tuition Fee

Based on the tuition of 6300 EUR per year during 12 months.

Living costs for Letterkenny

650 - 1000 EUR /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Marketing Practice.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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