Develop your competencies in digital marketing and data analytics and become part of the new generation of marketing technologists with this MSc in Digital Marketing and Data Science from emlyon business school .
Acquire the fundamentals of digital marketing
The courses provide the strategic skills to successfully guide companies’ strategies in a digital world that is overflowing with data on customers, products and interactions. By the end of the first semester, you will be able to walk into any company and become digital savvy professionals who know how to benefit from an explosive growth of online technologies to develop business.
Innovate in a data‐rich business environment
The MSc in Digital Marketing & Data Science also focuses on data analytics which includes business, coding, database access, data science and machine learning with Python. The program is designed to make you understand the most innovative technologies and acquire the skills to manage the upcoming technological disruptions in marketing.
As a student of the MSc in Digital Marketing & Data Science, you will benefit from a dedicated career track which includes workshops, expert panels, fairs, events, company visits etc...
The Careers Services Department provides continual support in identifying career goals and developing action plans.
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- Master the fundamentals
- Digital Marketing
- Data Literacy
- Advanced Digital Marketing
- Data Science
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- 18 months
Start dates & application deadlines
- Apply before
DisciplinesMarketing Data Science & Big Data Digital Marketing View 20 other Masters in Digital Marketing in France
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We are not aware of any academic requirements for this programme.
We are not aware of any English requirements for this programme.
- Applicants to the MSc in Digital Marketing & Data Science need to hold a Bachelor’s degree in any field.
- A résumé
- Two recommendation letters
- A copy of an official valid identity card or passport
- A certified copy of your most recent academic degree translated into English or French
- Official management aptitude test score: GMAT, GRE, TAGE MAGE, CAT (optional)
- English proficiency test (optional)
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International16333 EUR/yearTuition FeeBased on the original amount of 24500 EUR for the full programme and a duration of 18 months.
EU/EEA16333 EUR/yearTuition FeeBased on the original amount of 24500 EUR for the full programme and a duration of 18 months.
As a socially responsible organisation, emlyon business school helps students finance their MSc in Digital Marketing & Data Science by offering up scholarships to qualifying students. These scholarships are limited in number, so we advise you to contact your programmes advisor as soon as possible to discuss your eligibility.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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This programme is taught in different countries. Which country are you interested in?
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Apply and win up to €10000 to cover your tuition fees.