M.A. On Campus

Marketing Communication

Stockholm University

24 months
12395 EUR/year
Tuition fee
Apply date
Start date


Drawing on Stockholm Business School´s long-standing expertise in Marketing Communication this master programme from Stockholm University gives you a unique opportunity in integrating advanced theoretical perspectives and methods in the social sciences to address contemporary phenomena in marketing communication.


Marketing communication is a practice as well as an academic discipline. As human beings living in today’s world we are affected by marketing communication in many ways. 

The reach of marketing communication, advertising and PR goes far beyond the realms of business, as marketing communication have a pervasive presence in contemporary societies and thus shapes the world in which we live. 

As future professionals in the field of marketing communication, you will need to deal with diverse new phenomena such as digitalization, media fragmentation, consumer culture and co-creation, and globalization.

Career opportunities

  • The Marketing Communication programme at Stockholm University provides a solid background for students pursuing a career in marketing communication, advertising and PR in the broadest sense in private businesses, governmental agencies, or in NGOs. The programme also provides a strong background for students pursuing an academic career in research and teaching.
  • After graduation students will be prepared for doctoral studies as well as for work within marketing communication in the broadest sense in private businesses, governmental agencies, or in non-governmental organizations.

Programme Structure

Courses include:

  • Marketing Communication Theory
  • Buyer Behaviour
  • Communication: Strategic and Cultural Perspectives
  • Digital Marketing and E-commerce

Key information


  • Full-time
    • 24 months

Start dates & application deadlines


120 ECTS


On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • The general requirement to study a Master's programme in Sweden is a Bachelor's degree from an accredited institution of higher learning, corresponding to at least 180 credits in the European Credit Transfer System.
  • Seats are allocated through a successive selection (seats are allocated to one selection group at a time). Firstly, seats are allocated to applicants with GMAT (GRE) result. Secondarily, seats are allocated to applicants with ECTS credits. The maximum merit value in the second selection group (APM) is 270.

Tuition Fee

To alway see correct tuition fees
  • International

    12395 EUR/year
    Tuition Fee
    Based on the tuition of 24790 EUR for the full programme during 24 months.
  • EU/EEA

    Tuition Fee
    Based on the tuition of 0 EUR for the full programme during 24 months.
  • Applies to citizens from outside EU, EEA or Switzerland. First instalment: 62500 SEK. The complete programme: 250000 SEK.

Living costs for Stockholm

9668 - 17248 SEK /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last year

Check the official programme website for potential updates.

Our partners

Marketing Communication
Stockholm University


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