Overview
Marketing is the key driver to every industry – whether it’s a large corporation, small business, nonprofit, or service organization. It’s also one of the most dynamic and exciting fields in business. According to the Bureau of Labor Statistics the job outlook for marketing and promotional managers through 2024 will be growing faster than the average for all occupations.
Manhattanville College’s Master’s in Marketing Communication Management program consists of 36 credit hours and evening and weekend classes are available for those looking to enroll part-time.
Top-Ranked Program
Manhattanville’s M.S. in Marketing Communication Management was ranked 13th on Successful Student’s ranking of the 17 Best Communication Management Programs. This ranking is based on areas including academics and variety of coursework. Successful Student noted our small, personalized classes and our reputation for providing students with a strong and comprehensive foundation.
Manhattanville College is located close by to Fortune 100/500 companies in Westchester and New York City. The location is perfect for attracting leading marketing managers to our faculty. Our proximity to New York City also helps students find work and internships.
CoursesNo matter what career track you’re interested in, there are classes at Manhattanville that will be of interest to you. For example, Global Marketing Strategies and Operations Management are perfect for marketing analysts and managers. Classes such as Reputation Management suits students looking to work in public relations, while Social Media and the Business Imperative has a lot to offer to social media managers.
Program OutcomesSince marketing platforms and methods are constantly changing, the Marketing Communication Management program provides students with the real-world skills needed to successfully grow a business. Students in the program learn how to create customer value and understand how social media has played a pivotal role in changing business communications, public relations, and reputation management.
Our faculty consists of leading practitioners who are experts in their fields and hold senior management positions including strategic marketing consultants, published authors, communication experts, and public relation specialists.
Programme Structure
Courses include:- Business Strategy
- Creating Customer Value Through Marketing
- Public Relations Theory & Practice
- Communications Ethics & Regulations
- Social Media And The Business Imperative
- Communicating Effectively
Key information
Duration
- Part-time
- 18 months
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
Language
Credits
Delivered
Disciplines
Communication Sciences Marketing Corporate Communication View 329 other Masters in Marketing in United StatesAcademic requirements
English requirements
Other requirements
General requirements
- On-Line Application: The School of Business on-line application
- Personal Essay: In a candid personal essay of 500-750 words, explain:
- How and why did you decide to pursue this program
- Why the selected academic program is good match for your future goals
- What you as a candidate can bring to our classroom
- What special skills, leadership abilities, volunteer or other life experience make you a good overall fit for the selected program?
- Resume: Submit a current resume indicating educational and business experience.
- Transcripts
Tuition Fee
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International
23400 USD/yearTuition FeeBased on the tuition of 975 USD per credit during 18 months. -
National
23400 USD/yearTuition FeeBased on the tuition of 975 USD per credit during 18 months.
Living costs for Harrison
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.