Study cover for International Marketing
M.Sc. On Campus

International Marketing

Jönköping University

12 months
Duration
11838 EUR/year
Free
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The International Marketing programme offered by Jönköping University is a programme that develops your ability to address contemporary marketing challenges, including digitalisation, globalisation, and the rapid rate of market change.

Visit the official programme website for more information

Overview

The International Marketing programme offered by Jönköping University  has an emphasis on practice through course activities with corporate interaction combined with theoretical depth. During the year you will study topics ranging from the behaviour of consumers to the nature of the global economy. For example, you will become engaged in discussions about how consumers relate to and affect each other, how digital media influence planned communications, and how export is managed.

Courses focus on consumer behavior, market research, marketing communica­tions, international marketing and export, and globalisation of economic activity. The course contents mirror contempora­ry research and the situation companies experience right now. 

All courses in the programme are given in English. The programme is open to students from around the world, and courses have a diverse international par­ticipation of students. This international atmosphere contributes to a broad per­spective of the issues discussed in class.

After graduation

The programme prepares you for an executive career in marketing taking on positions such as marketing manager, export manager/consultant, or international account manager.

The programme also prepares students for doctoral research education.

Programme Structure

Courses include:

  • Contemporary Issues in International Marketing
  • Consumer Behavior
  • Marketing Research 
  • Market Communication in a Digital World  
  • Applied International Marketing
  • Master's Thesis in Business Administration

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

Credits

60 ECTS

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • The applicant must hold the minimum of a Bachelor’s degree (i.e. the equivalent of 180 ECTS credits at an accredited university) with at least 90 ECTS credits in one (or a combination) of the following areas: business administration, economics, commerce, industrial engineering and management, or equivalent. 
  • At least 60 ECTS credits must be in business administration. Proof of English proficiency is required. 

Tuition Fee

To alway see correct tuition fees
  • International

    11838 EUR/year
    Tuition Fee
    Based on the tuition of 11838 EUR for the full programme during 12 months.
  • EU/EEA

    Free
    Tuition Fee
    Based on the tuition of 0 EUR for the full programme during 12 months.
  • Total tuition fee: 120000 SEK
  • Tuition fees do NOT apply for EU/EEA citizens or exchange students

Living costs for Jönköping

7360 - 10800 SEK /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 9 months

Check the official programme website for potential updates.

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International Marketing
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