12 months
Duration
11374 EUR/year
Free
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The International Marketing programme offered by Jönköping University is a programme that develops your ability to address contemporary marketing challenges. 

Visit the official programme website for more information

Overview

The  International Marketing programme offered by  Jönköping University  has an emphasis on practice through course activities with corporate interaction combined with theoretical depth. During the year you will study topics ranging from the behaviour of consumers to the nature of the global economy. For example, you will become engaged in discussions about how consumers relate to and affect each other, how digital media influence planned communications, and how export is managed.

Courses focus on consumer behavior, market research, marketing communica­tions, international marketing and export, and globalisation of economic activity. The course contents mirror contempora­ry research and the situation companies experience right now.

All courses in the programme are given in English. The programme is open to students from around the world, and courses have a diverse international par­ticipation of students. This international atmosphere contributes to a broad per­spective of the issues discussed in class.

After graduation

The programme prepares you for an executive career in marketing taking on positions such as marketing manager, export manager/consultant, or international account manager.

The programme also prepares students for doctoral research education.

Programme Structure

Courses include:

  • Contemporary Issues in International Marketing
  • Consumer Behavior
  • Marketing Research 
  • Market Communication in a Digital World 
  • Applied International Marketing
  • Master's Thesis in Business Administration

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

Language

English
IELTS or TOEFL needed

Credits

60 ECTS

Delivered

On Campus

Academic requirements

GPA admission requirements GPA Your GPA, or Grade Point Average, is a number that indicates how well or how high you scored in your courses on average. Usually a GPA scales between 1.0 and 4.0, however different countries and universities can have different grading systems.
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GRE admission requirements GRE® The GRE® General Test is a widely administered admissions test that measures the skills needed in today's graduate and business school programs worldwide. It contains three sections - Verbal Reasoning, Quantitative Reasoning, and Analytical Writing. Three scores are reported: a Verbal Reasoning score on a 130 - 170 score scale in one-point increments, a Quantitative Reasoning score on a 130 - 170 score scale in one-point increments, and an Analytical Writing score on a 0 - 6 score scale in half-point increments.
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Read more about GRE®
GMAT admission requirements GMAT The Graduate Management Admission Test (GMAT) is a test intended to assess certain analytical, writing, quantitative, verbal, and reading skills in written English for use in admission to a graduate management program, such as an MBA. GMAT contains 4 sections - Analytical Writing Assessment, Integrated Reasoning, Quantitative and Verbal. The score has a range from 200 - 800.
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English requirements

IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6.5 (required)
Schedule IELTS
TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at desiganated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
90 (required)
Schedule TOEFL®
PTE Academic admission requirements PTE Academic PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. The score refers to a total score which ranges between 10 and 90.
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Other requirements

General requirements

  • The applicant must hold the minimum of a Bachelor’s degree (i.e. the equivalent of 180 ECTS credits at an accredited university) with at least 90 ECTS credits in one (or a combination) of the following areas: business administration, economics, commerce, industrial engineering and management, or equivalent. 
  • At least 60 ECTS credits must be in business administration. Proof of English proficiency is required.

Tuition Fee

  • International

    11374 EUR/year
    Tuition Fee
    Based on the original amount of 11374 EUR for the full programme and a duration of 12 months.

  • EU/EEA

    Free
    Tuition Fee
    Based on the original amount of 0 EUR for the full programme and a duration of 12 months.
  • Tuition fee for the first semester: 60000 SEK
  • Total tuition fee: 120000 SEK
Tuition fees do NOT apply for EU/EEA citizens or exchange students

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Official programme website
International Marketing
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Jönköping University
Official programme website

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