Marketing Analytics, M.B.A. | University of Chicago | Chicago, United States
12 months
25947 USD/year
25947 USD/year
Tuition fee
Apply date
Start date


Analytical skills are arguably the most essential tools for success in today’s data-driven business world. We offer a master degree in Marketing Analytics at University of Chicago. 


We support Booth in its efforts to teach students how to glean insights from marketing data, to quantify consumer behavior and the effects of marketing tools, and to devise optimized marketing decisions and strategies.

Key Features 

  • Our faculty has unmatched expertise in data analysis and analytic methods. We teach students the value that studying data can bring to any business—in any industry. 
  • Our innovative curriculum in the Marketing Analytics program from University of Chicago features data-driven courses on pricing strategies, digital and algorithmic marketing, consumer behavior, bringing a product to market, and channel management.

Programme Structure

Courses include: 
  • Marketing Strategy 
  • Data-Driven Marketing
  • Data Science for Marketing Decision-Making
  • Pricing Strategies

Key information


  • Full-time
    • 12 months

Start dates & application deadlines




30 SCH


On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

  • To be considered for admission to the Full-Time MBA Program, you must have an undergraduate degree from an accredited US college or university or its equivalent in another country.
  • You also need to submit your scores on the Graduate Management Admission Test (GMAT) or the Graduate Record Examinations (GRE). Our MBA requirements do not require a minimum GMAT or GRE score for any applicant to be considered for admission.
  • All international students whose native language is not English must take either the Test of English as a Foreign Language (TOEFL), the academic version of the International English Language Testing System (IELTS), or the Pearson Test of English (PTE).

Tuition Fee

To alway see correct tuition fees
  • International

    25947 USD/year
    Tuition Fee
    Based on the tuition of 25947 USD per year during 12 months.
  • National

    25947 USD/year
    Tuition Fee
    Based on the tuition of 25947 USD per year during 12 months.

Living costs for Chicago

1297 - 2491 USD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Interested in financing your studies? Find a student loan that works for you.

Financing partner MPOWER Financing Student Loans between $2,001 - $100,000


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Marketing Analytics
University of Chicago
Marketing Analytics
University of Chicago


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