Studyportals

Digital Product Management MicroMasters Program

edX - online learning platform

Pre-Master Online
42 days
Duration
1995 USD/full
1995 USD/full
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

The Digital Product Management MicroMasters offered by EdX in collaboration with Boston University - BUx is an online short course that will teach you how to plan, prioritize and organize the development, launch and growth of digital products.

Visit the official programme website for more information

Overview

In this Product Management MicroMasters program, you will gain hands on experience in:

  • Creating product roadmaps
  • Taking products from initial concept through user research, co-creation, and rapid prototyping
  • Agile and lean management practices for creating software and digital products
  • Social media and market testing methods
  • Applying perspective from best practices in platform based strategies.

The Digital Product Management MicroMasters Program from Boston University - BUx concludes with two courses that leverage object oriented thinking, digital process capabilities, and data analytics tools to build “boundary-spanning” skills in running, measuring and adapting strategic experiments that may lead to novel products, business models and market growth.

What You'll Learn:

  • Understand the principles and processes for developing product roadmaps
  • Tools and methods for generating and validating user needs, ideas, co-creation and mapping the findings into product and market requirements and positioning documents
  • Techniques for oversight of agile development, rapid prototyping, experimentation and risk management with object oriented development, data and analytics based tools sets
  • Techniques for planning, oversight and launch of products and software, including tracking and system level optimization of social media metrics
  • Life cycle management of products and services including versioning and pricing
  • Techniques for communicating and championing the product benefits to internal (C-Level Managers and sales teams) and external audiences (key customers)
  • Understand the variations in the product management practices across different organizations and emergent digital markets
  • Alternative ways to drive digital business innovation in your company

Job Outlook

  • The average salary for Digital/Software Product Managers is $106,166. (Source: Burning Glass )
  • Career prospects include roles such as Product Manager, Product Life Cycle Manager, Marketing Manager, Product Line Manager, Innovation Team Lead, Entrepreneur, Director for Products, Business Development, Business Strategist

Programme Structure

Courses included:

  • Product Management with Lean, Agile and System Design Thinking
  • Platform Strategy for Business
  • Strategic Social Media Marketing
  • Business Analytics for Data-Driven Decision Making

Key information

Duration

  • Part-time
    • 42 days
    • 4 hrs/week

Start dates & application deadlines

Language

English

Credits

8 alternative credits

Delivered

Online

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Tuition Fee

  • International

    1995 USD/full
    Tuition Fee
    Based on the original amount of 1995 USD for the full programme and a duration of 42 days.
  • National

    1995 USD/full
    Tuition Fee
    Based on the original amount of 1995 USD for the full programme and a duration of 42 days.

5% discount coupon: Z7LZNQ4TN3B2JTWU valid for any free course + certificate upgrade

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Getting a Student Visa

This is an online programme. You can attend from the comfort of your chair! So you don't need a student visa!

Fresh content

Updated in the last year

Check the official programme website for potential updates.

Digital Product Management MicroMasters Program
-
edX - online learning platform

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