Sports Management

Overview

The sports market is a multibillion-dollar industry, experiencing rapid expansion in regions such as China, Russia, Brazil and the Middle East. The industry offers diverse and dynamic opportunities to graduates, ranging from professional sports to managing events and corporate sponsorship. Professionals who want to work in this field require an innovative, creative mindset and an increasingly specialized skill set.  

Career Options

The MBA in Sports Management from EU Business School  in Barcelona provides students with comprehensive knowledge of business disciplines as well as specific skills in the sports industry. Graduates of this MBA program may be interested in the following careers.

• Athletic Director

Athletic directors generally oversee all aspects of an athletic program, including hiring coaches, scheduling, budget preparation, promotion, compliance, and facility management. Athletic directors could oversee sports programs at high schools, colleges, universities as well as higher professional clubs.

Professionals need to have good leadership, communication, organizational and interpersonal skills.

• Ticketing Manager

A ticketing manager oversees the operations of box office management and all staff concerned with ticketing. They are responsible to the venue owner and the organizations that organize sporting events. They establish and maintain an effective and efficient ticketing system, generally automated through computer software and puts policies and procedures in place for the exchange of tickets, seat assignments, refunds and mechanisms for identifying counterfeit tickets. 

People in this profession should be highly detail-oriented with excellent communication abilities.

• Stadium Operations Manager

A stadium manager is responsible for managing all the activities of a stadium, arena or sports facility. They are responsible for the day-to-day operations involved in running a sports facility, including safety-related issues, ground cleanliness, maintenance and technical troubleshooting. Stadium managers ensure their facilities are in top condition to successfully host large sporting events.

Stadium operations professionals need to be highly organized. They also require good leadership and communication skills.

• Sports Publicist

Sport publicists are public relations specialists who work for professional and amateur sports teams or individual professional athletes. They handle daily press operations, media relations, set up interviews with players, write press releases and social media posts. Those working for sports personalities enhance their client's image through positive media coverage and branding. 

Professional sports publicists must have excellent organizational, interpersonal and communication skills.

Accreditation

In partnership with University of Derby and London Metropolitan University in the U.K., and Dublin Business School, Ireland, EU students earn state-recognized degrees. Through its alliance with Universidad Católica San Antonio de Murcia (UCAM), Spain, students attain university bachelor's, master's and MBA degrees (título propio).