• Application Deadline
  • 24 months
    Duration
The Marketing MA program at BAU encourages students to conduct academic research with an emphasis on the interplay between theory development and empirical research.

Overview

This Marketing MA program at BAU aims to enhance strategic thinking and planning capabilities of students, and give a true understanding and experience to the students in marketing research.

Program Outcomes

  • Communication and Social Competence
  • Learning Competence
  • Field Specific Competence
  • Competence to Work Independently and Take Responsibility

Programme Structure

Courses include:

  • Marketing Strategies and Redesigning Marketing
  • Consumer Behaviour
  • Departmental Elective
  • Research Methods and Ethics
  • Seminar
  • Thesis

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 24 months
  • Credits
    120 ECTS
  • Languages
    • English
  • Delivery mode
    On Campus
  • More information Go to the programme website

English Language Requirements

You need the following TOEFL iBT ® score:

  • Minimum required score:

    79

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

    Schedule TOEFL®

General Requirements

  • The Graduate Programs with thesis accept students with the evaluation of; the score of ALES or International exams like GRE and GMAT which are approved by Higher Education Council (YÖK). 
  • International Students are accepted to the graduate programs with internationally accredited undergraduate diploma and the score of above mentioned exams. 
  • The acceptance of exchange students is executed within the framework of mutual agreements (Erasmus or General Academic Protocol) between Bahçeşehir Universtiy and the partner universities. 

Tuition Fee

  • International

    6000 USD/year
    Tuition Fee
    Based on the original amount of 12000 USD for the full programme and a duration of 24 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Istanbul

  • 2000 - 3240 TRY/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check the programme website for information about funding options.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Check your fit
Check your budget and academic fit with this study

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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