12 months
18250 GBP/year
14550 GBP/year
Tuition fee
Apply date
Start date


This  Brand Management course at Coventry University will give you the opportunity to be a professional brand management practitioner with the theoretical knowledge, skills and personal attributes to become a leader in your chosen field, upon successful completion, by providing you with contemporary perspectives on brands, brand equity and strategic brand management. 

Visit the official programme website for more information


In modern business, a powerful and well-managed brand is key to standing out in a crowded marketplace, with many of the world’s most successful companies also boasting successful brands. Upon successful completion, this contemporary course will help to put you on the radar of potential employers, looking for professionals with the skills to lead their brand marketing strategies. Step into this world by studying at Coventry University .

Career prospects 

The Brand Management course at Coventry University  is suited to graduates seeking career development and opportunities in brand management and advertising, both in-house or in agency based roles, upon successful completion. Our course is currently accredited by the CIM, as it is designed to map the CIM’s professional qualifications, which means that straight after successfully completing your degree you can go on to achieve the CIM Professional Diploma in Marketing with exemptions provided for certain modules (additional fees and an application process apply). Please refer to the Accreditation and Professional Recognition section for further details.

Previous graduates on our similar marketing courses have secured positions in marketing areas, such as brand management, creative advertising development, social media campaign management and website analysis, working with leading organisations worldwide, such as Airbus, BMW, Millward Brown, Silverstone, McCann’s, Zurich and many others.

Programme Structure

Courses include:

  • International Brand Management
  • Luxury Branding
  • Brand Analytics
  • Contemporary Brand Research
  • Marketing Strategy, Planning and Control
  • Consumer Behaviour
  • Marketing Communications
  • Crisis Management and Public Relations
  • Global Professional Development - Consultancy

Key information


  • Full-time
    • 12 months
  • Part-time
    • 24 months

Start dates & application deadlines

More details

If you’re an international student and are interested in applying for a Foundation year, HNC, HND or Degree course then you’ll need to apply to us directly.


180 alternative credits


On Campus

Academic requirements

GPA admission requirements GPA
Lower Second Class

Other requirements

General requirements

  • Accepted applicants will normally hold an honours undergraduate degree (minimum 2:2) in a relevant academic discipline, such as a marketing or a business management degree. Applicants with a degree in another discipline may be admitted after consideration on a case-by-case basis.
  • Applications from candidates with relevant experience are encouraged and will be considered on an individual basis.
  • Accreditation for prior learning (APL) is in accordance with University regulations

Tuition Fee

To alway see correct tuition fees
  • International

    18250 GBP/year
    Tuition Fee
    Based on the tuition of 18250 GBP per year during 12 months.
  • National

    14550 GBP/year
    Tuition Fee
    Based on the tuition of 14550 GBP per year during 12 months.


Living costs for Coventry

656 - 1057 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Brand Management
Coventry University


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