Overview
The luxury brands sector encompasses the fashion and retail industry, as well as sectors such as tourism, hospitality, food and beverage, film, digital media, dance, music and theatre. This MA debates the concept of luxury in a historical and cross cultural context, and offers a strong academic underpinning on theories of luxury and consumption. You will explore the role of luxury in conserving traditional arts, especially with regard to Europe, Asia, Africa and the Americas.
The Luxury Brand Management programme, offered by Goldsmiths, University of London, combines formal teaching with dissertation research, underpinned with visits to key luxury brand enterprises in London and elsewhere, and draws on Goldsmiths’ alumni for inspirational talks. This programme offers practice based assignments and voluntary intern opportunities in various cultural organisations and luxury corporations that have established links with Goldsmiths.
Skills
This programme has a strong critical and theoretical underpinning, enabling you to write a dissertation that could serve as a stepping stone to a higher level academic study and/or careers within research or academia.
Careers
This MA will provide you with the management, entrepreneurial marketing and professional skills required to pursue a career in the luxury brand field.
This sector covers a wide range of creative industries and the combination of core and optional modules will allow you to develop specific knowledge and skills, to enhance your career prospects and succeed in relevant career/professional paths.
Programme Structure
Courses include:
- Luxury Brands: Retail, IT and Marketing
- Luxury Brand Management
- Intellectual Property, Trademarks and Brands
- Consumer Behaviour
- Psychology of Marketing and Advertising
Key information
Duration
- Full-time
- 12 months
- Part-time
- 24 months
- Flexible
Start dates & application deadlines
- Starting
- Apply before
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- Apply early to avoid disappointment
Language
Credits
Delivered
Disciplines
Marketing Retail Management View 469 other Masters in Marketing in United KingdomAcademic requirements
English requirements
Other requirements
General requirements
- You should have (or expect to be awarded) an undergraduate degree of at least upper second class standard or equivalent. Prior accredited learning will be open to entrepreneurs who meet the stringent evaluation criteria.
Tuition Fee
-
International
20250 GBP/yearTuition FeeBased on the tuition of 20250 GBP per year during 12 months. -
National
11200 GBP/yearTuition FeeBased on the tuition of 11200 GBP per year during 12 months.
- National - part-time: £5600
Living costs for London
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.