M.P.I. On Campus

Product Innovation

Virginia Commonwealth University

13 months
27378 USD/year
27378 USD/year
Tuition fee
Apply date
Start date


The Product Innovation program at Virginia Commonwealth University is a cross-disciplinary master’s program focused on students applying knowledge in advanced product innovation and entrepreneurship topics with real-life clients.


The Product Innovation program at Virginia Commonwealth University is designed for creative thinkers and doers from a wide range of undergraduate backgrounds who want to ideate and launch innovative products, projects and initiatives in the world’s most leading edge companies.

While students in the program come with design, engineering, psychology, business, and even social sciences and the arts, they all share common traits of unconventional thinking, a track record of producing highly creative work, and a collaborative and optimistic spirit.

As a student, you will graduate with the ability to...

  • Plan, apply, and execute product innovation skills for developing and launching new products and services;
  • Serve as an interface between different departments and disciplines within an organization;
  • Become an effective product innovation team leader and project manager;
  • Utilize innovation and entrepreneurial mindset and methodologies;
  • Develop strategy and roadmaps for maximizing product innovation performance by teams and business units;
  • Translate opportunities into product specifications, commercial concepts, and eventual new product introductions.
  • Develop their own product, service or business and work towards capital.

Programme Structure

Courses include:

  • Arts Principles for Product Innovation
  • Business Principles for Product Innovation
  • Technology Principles for Product Innovation
  • da Vinci Project
  • Integrative Design Studio
  • Topics in Product Innovation

Key information


  • Part-time
    • 13 months

Start dates & application deadlines


30 SCH



On Campus

Academic requirements

GPA admission requirements GPA
GRE admission requirements GRE®
GMAT admission requirements GMAT

Other requirements

General requirements

  • At the time of application, an applicant declares an area of specialization: arts, business or engineering. The arts specialization requires the submission of a portfolio comprising 20 to 30 examples of representative work; the business specialization requires either the GMAT or GRE; and the engineering specialization requires the GRE. A personal interview may be requested.
  • A bachelor’s degree or equivalent from an accredited college or university
  • A minimum undergraduate GPA of 3.0 on a 4.0 scale for at least the last two years of undergraduate work — unless approved by the director of academic programs
  • For applicants whose native language is not English, satisfactory scores from a standardized test commonly used and deemed appropriate for evaluation of English language proficiency, such as the TOEFL
  • Three letters of recommendation
  • Applicant’s written statement of intent for pursuing graduate study in the product innovation discipline

Tuition Fee

To alway see correct tuition fees
  • International

    27378 USD/year
    Tuition Fee
    Based on the tuition of 13689 USD per semester during 13 months.
  • National

    27378 USD/year
    Tuition Fee
    Based on the tuition of 13689 USD per semester during 13 months.

Living costs for Richmond

1071 - 1750 USD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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Product Innovation
Virginia Commonwealth University


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