Marketing Management (CIM and IDM Top Up), M.Sc.

  • Anytime
    Application Deadline
  • 12 months
  • English (schedule IELTS)
The MSc Marketing Management (CIM and IDM Top Up) course from London South Bank University is designed to offer students who currently hold the Chartered Institute of Marketing (CIM) and The Institute of Direct and Digital Marketing (IDM) QCA Level 7 Diploma (with a weighted average pass mark of 50%) the opportunity to upgrade their qualification to a full Masters degree.


The Marketing Management (CIM and IDM Top Up) course at London South Bank University aims to extend the understanding and competence gained via professional qualifications, and to enhance the ability of students to think strategically about marketing in the contemporary environment. A number of study routes are offered including both full time and part time learning. Delivery will be on campus during the daytime.

Full-Time route (12 months)

All UK/EU students can choose to complete the course in full-time or part-time mode. International students will need to study full time and complete the whole course in two semesters (due to visa requirements).

Part-Time route (24 months)

UK/ EU home students are also able to take the PT route, which will enable two or three units to be taken over two semesters.


The MSc Marketing Management Top Up is designed to produce graduates with advanced expertise. You may find employment in middle to top management positions in large corporates or small charities, in modern e-businesses or public sector organisations. Successful students from other LSBU marketing orientated Masters programmes have entered into many different types of organisations including multinational and global companies, public sector organisations, charities and startups.

Students who have undertaken the masters have found it a great addition to their professional Diploma qualifications, enabling them to develop a greater confidence in their work through being able to understand and apply more advanced levels of theory and practice to the marketing and business challenges that they face every day.

Programme Structure

To upgrade from the Diploma to Masters Degree eligible students are required to successfully complete two or three taught modules (Research Methods and one or two optional units from the existing portfolio), depending on their prior qualification(s). All modules are assessed by a mix of coursework and exams.The list of available optional modules are detailed below:

Optional Modules
Semester 1
  • Research Methods (see note 1) (20 credits)
  • Integrated Marketing Communications (20 credits)
  • Cross Cultural Buyer Behaviour (20 credits)
  • Creative and Media Strategy (20 credits)
  • Finance and HR for Marketing (20 credits)
  • Strategies for International Market Entry (20 credits)
  • Marketing Communications (see note 2,3,4) (10 credits)

Detailed Programme Facts

  • Programme intensity

    You can choose to do this programme part-time or full-time.

    • Full-time duration 12 months
    • Average part-time duration 24 months
  • Languages
    • English
  • Delivery mode
    On Campus

English Language Requirements

You need the following IELTS score:

  • Minimum required score:


    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Schedule IELTS

    StudyPortals Tip: The UK government has confirmed new English-language testing requirements for visa and immigration purposes. Learn more

Academic Requirements

Entry requirements

Below are the Level 7 qualifications accepted for entry onto the Top–Up.

  • CIM Chartered Post-graduate Diploma in Marketing
  • CIM Professional Post-graduate Diploma in Marketing
  • IDM Diploma in Digital Marketing
  • IDM Diploma in Direct and Digital Marketing
  • IDM Diploma in Digital Marketing with B2B
  • IDM Diploma in Direct and Digital Marketing with B2B

Tuition Fee

  • International Applies to you

    7638 GBP/year
    Tuition Fee
    Based on the original amount of 7638 GBP for the full programme and a duration of 12 months.
  • EU/EEA Applies to you

    5072 GBP/year
    Tuition Fee
    Based on the original amount of 5072 GBP for the full programme and a duration of 12 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for London

  • 1137 - 2160 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


London South Bank University offers students considerable financial help through scholarships, bursaries, charitable funds, loans and other financial support. Many of our scholarships are given as direct Tuition Fee discounts.
International Scholarships
As well as being potentially eligible for the postgraduate scholarships, International students can also benefit from a range of scholarships just for them.

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, StudyPortals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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