Studyportals

Integrated Marketing Communications

Loyola University Chicago

M.Sc. On Campus
12 months
Duration
1033 USD/credit
1033 USD/credit
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The Integrated Marketing Communications program at Loyola University Chicago combines contemporary marketing theories with hands-on problem solving to give students a broad understanding of the methods that companies use to develop, communicate, and promote their products and services to customers in the marketplace

Overview

Classes Integrated Marketing Communications at Loyola University Chicago include case studies and examples involving local companies, many of whom serve as clients, and a variety of class projects that give students experience in developing marketing communications strategies and campaigns.

Many of the students in the MSIMC degree program have undergraduate degrees in journalism, communication, advertising, or marketing, and are looking for additional credentials for a successful career in marketing communications. The program also attracts working professionals who are looking to advance their careers or make a career change.

Program benefits

  • Specifically designed for students planning to specialize in marketing-related careers.
  • Focused primarily on the practical skills students need to succeed in the business world.
  • Elective graduate business courses offered through Loyola’s nationally ranked Quinlan School of Business graduate programs.
  • Students who complete the MSIMC degree program receive a well-rounded, cutting-edge education that prepares them for swift career advancement

Programme Structure

Courses include:

  • Consumer Behavior
  • Integrated Marketing Communications
  • Research Methods in Marketing
  • Business Ethics
  • Integrated Marketing Communications Campaigns
  • Business-to-Business Marketing
  • Sales and Strategic Leadership
  • International Marketing
  • Strategic Marketing in Europe
  • Digital Marketing
  • Database Marketing Strategy

Key information

Duration

  • Full-time
    • 12 months

Start dates & application deadlines

Language

English

Credits

30 alternative credits

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
79
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
6.5

Other requirements

General requirements

  • A Completed Application Form
  • Letters of Recommendation 
  • Statement of PurposeTest Scores (GMAT or GRE)
  • Professional Resume
  • Language Test Requirement
  • Transcript Evaluation

Tuition Fee

  • International

    1033 USD/credit
    Tuition Fee
    Based on the original amount of 1033 USD per credit and a duration of 12 months.
  • National

    1033 USD/credit
    Tuition Fee
    Based on the original amount of 1033 USD per credit and a duration of 12 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 6 months

Check the official programme website for potential updates.

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Integrated Marketing Communications
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