The emphasis of the Marketing programme at Heriot-Watt Universityis is on developing students' ability to apply this knowledge effectively and on producing marketing professionals who can add value to their organizations through their ability to solve marketing problems and make informed decisions in complex and dynamic markets.
The programme appeals equally to graduates in non-business subjects who wish to develop a career in marketing, and individuals who have business-related work experience and now wish to move into marketing or upgrade their skills and decision-making capability in the discipline.
This Masters programme will provide you with an understanding of the key marketing concepts, tools and techniques, which will enable you to add real value to your business and advance your career in the process.
- Consumer Behaviour
- International Marketing
- Marketing Communications
- Marketing Research
Start dates & application deadlines
DisciplinesMarketing Digital Communication Digital Marketing View 7 other Masters in Digital Communication in United Kingdom
- a recognised first or second class honours degree, or equivalent professional qualification.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Getting a Student Visa
This is an online programme. You can attend from the comfort of your chair! So you don't need a student visa!