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MBA with Specialism in Marketing, M.B.A.

  • Anytime
    Application Deadline
  • Unknown
University rank #251 (WUR) Online
During the MBA with Specialism in Marketing programme at Heriot-Watt University, you will learn more about different marketing disciplines, such as consumer behavior, international marketing, marketing channels, and marketing communications.


The MBA with Specialism in Marketing programme at Heriot-Watt University is equally relevant to you whether you are looking to develop a career in marketing, or have previously worked in a business department and are now looking to transfer to the marketing department.


The MBA with specialism in Marketing programme covers various areas of marketing, which will arm you with the skills and knowledge you need to take the first step toward your marketing career or progress up the marketing career ladder.

Programme Structure

Courses include:

  • Accounting
  • Economics
  • Finance
  • Marketing
  • Organisational Behaviour
  • Project Management
  • Strategic Planning

Detailed Programme Facts

  • Deadline and start date A student can apply at any time for this programme, there is no deadline.
  • Programme intensity Part-time
    • Duration description

      Approximately 200 study hours per course

  • Credits
    180 alternative credits
  • Languages
    • English
  • Delivery mode

English Language Requirements

This programme may require students to demonstrate proficiency in English.

Academic Requirements

You need the following GPA score:

Required score: Upper Second Class
Recommended score: Lower Second Class

Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to Upper Second Class on the UK Honour scale. Admitted applicants typically have an undergraduate GPA of Lower Second Class or better on the UK Honour scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

General Requirements

  • Typically you will hold a recognised first or second class honours degree, or equivalent professional qualification.

Getting a Student Visa

This is an online programme. You can attend from the comfort of your chair! So you don't need a student visa!

Tuition Fee


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Check your budget and academic fit with this study

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.


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